Aman AhmedAug 06, 2021 14:13:50 IST
Replace: Ola Electrical CEO Bhavish Agarwal confirmed to Tech2’s newsbreak (dated July 21) in a tweet on August 6, stating that the corporate has obtained bookings for its e-scooter from over 1,000 cities in India, and It is going to ship the scooter on to the patrons. first day.
India’s EV Revolution Is Right here and How! Reservations are going down from 1,000+ cities, cities. From the very first day of supply, we are going to ship and repair throughout India. Particulars on August fifteenth. Let’s construct this revolution collectively! #be a part of the revolution @ olaelectric https://t.co/lzUzbWtgJH pic.twitter.com/fW1sKl21jm
— bhavish agarwal (@bhash) August 6, 2021
Ola Electrical is all set to launch its first electrical scooter within the coming days, which is being named as Sequence S. The corporate began open bookings for the Ola Sequence S on July 15 (reservation quantity mounted at Rs 499 totally refundable), and picked up over one lakh orders for the e-scooter inside 24 hours. now, Tech2 Ltd. has discovered about Ola Electrical’s plans to promote its e-scooters on to patrons, to keep away from taking place the normal dealership community path, and that the Ola Sequence S electrical scooters will likely be delivered on to patrons’ houses.
Ola Electrical to make use of direct-to-consumer gross sales mannequin
As a brand new entrant into the scooter enterprise, Ola Electrical – which sees itself as a tech mobility start-up and never an automaker – selected to take a special strategy than established two-wheeler manufacturers Is. Ola will use a direct-to-consumer gross sales mannequin, so your entire procurement course of will likely be between the producer and the client, eliminating the necessity for Ola to arrange a standard dealership community, which might be a resource-intensive train. In India, Mercedes-Benz goes to undertake this gross sales mannequin beginning later this yr, and Tesla has adopted the identical mannequin globally.
Ola has arrange a separate logistics division to facilitate the direct buy course of, which primarily lets potential clients full paperwork, mortgage purposes and different associated steps on-line. This logistics group will see the scooter getting registered and can ship it on to the client’s dwelling. Whereas luxurious carmakers like Mercedes-Benz and Jaguar Land Rover have been providing dwelling supply of autos to clients for a while now, Ola would be the first to execute such a mannequin on a big scale.
Additionally Learn: How To E book Ola Electrical E-Scooter On-line
Whereas this strategy saves Ola the sources required to arrange a large retail chain, it additionally implies that the corporate can meet the demand at any location throughout India. Be it in a metro or in a Tier-III metropolis, these trying to purchase an Ola e-scooter will likely be in a position to take action, as Ola will be certain that the Sequence S reaches the patrons, regardless of their location.
Moreover, Ola is anticipated to open an ‘Expertise Centre’ – like Ather Power’s ‘Ather Area’ outlet – for potential patrons to personally test-drive the e-scooter and take it out for a check trip.
Able to go along with Ola Electrical Distant Servicing
Within the absence of an entire gross sales and repair community, many individuals could have some considerations about after-sales help. However given the corporate’s strategy to on-line gross sales, these considerations can simply be addressed by offering distant service help to clients. As is being adopted by many automakers lately, in an effort to get clients to schedule an appointment after which choose up the scooter later as an alternative of dropping it off on the service station, Ola permits service employees to rearrange to satisfy a buyer at their residence. Likelihood is. and carry out any upkeep work which may be required. We anticipate to know extra about this facet nearer to the launch of the scooter.
Ola Electrical Sequence S e-scooter anticipated to be priced within the vary of Rs 80,000 to Rs 1 lakh
The Ola electrical scooter is anticipated to be obtainable within the Ola S1 and the range-topping Ola S1 Professional variants. There will likely be a complete of ten shade choices to select from. Ola Electrical has additionally revealed that the scooter may be charged utilizing the usual 5A socket or any of its ‘Hypercharger’ charging stations, which is at the moment going reside in over 100 cities and finally over 400 cities. will cowl.
The highest-spec Ola Sequence S e-scooter has a variety of round 150 kms. The Ola electrical scooter is anticipated to be priced between Rs 80,000 to Rs 1 lakh when it’s launched within the coming days.
Learn additionally: Ola electrical scooter will likely be eligible for FAME-II subsidy of over Rs 50,000
Ola electrical scooter could have a variety of as much as 150 km, mounted battery